Topic Tag

#ratings

3 Tagged Stories
Marketing and Advertising

September Ratings Slump: Cable News Networks See Broad Declines as Viewership Softens Across All Metrics

The transition from the summer doldrums into the traditional autumn news cycle failed to provide the typical ratings boost for the cable news industry this year. September 2026 proved to be a remarkably quiet month for the major networks, characterized by a significant cooling of audience engagement across the board. Data provided by Nielsen’s Big […]

October 4, 2026
Marketing and Advertising

Week of Sept 7 Morning News Ratings: GMA Grows in Both Categories

This dip in NBC’s performance allowed its primary rival, ABC News’ "Good Morning America," to close the distance significantly. The viewership gap between the two programs narrowed to fewer than 100,000 total viewers, marking a tightening of the race that industry observers are watching closely as the fall television season begins to take shape. While […]

September 20, 2026