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#grows

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Marketing and Advertising

Week of Sept 7 Morning News Ratings: GMA Grows in Both Categories

This dip in NBC’s performance allowed its primary rival, ABC News’ "Good Morning America," to close the distance significantly. The viewership gap between the two programs narrowed to fewer than 100,000 total viewers, marking a tightening of the race that industry observers are watching closely as the fall television season begins to take shape. While […]

September 20, 2026